IREIS 2011 will benefit from a comprehensive;
precision targeted marketing campaign attracting
a highly focused audience to the show. The dual
language campaign will span advertising, public
relations, direct mail and on-line campaigns,
while leading industry trade publications will
be partnered for the event ensuring the presence
of buyers, investors and key decision makers.
Your
organization will directly benefit from our marketing
expertise and regional databases.
We
implement a strategic year-round marketing campaign
that guarantees quality attendance. This campaign
will ensure that all pertinent professionals and
executives within the region are informed of the
event, its sponsors and exhibitors.
The
following mediums are utilized to promote your presence
at IREIS 2011
Advertisements
in Trade publications
Working
closely with industry publications and media partners
in vertical industries, extensive advertising
and editorial campaigns will be strategically
positioned throughout the year for maximum impact.
Internet
Marketing - website, portal and e-newsletter
The
event website will be continually updated and
open for on-line registration and inquiry. We
invite you to link your web site with ours for
a wider, more complete reach..
Show
brochure
A
comprehensive reference guide that addresses both
buyers and investors will be distributed to in
excess of 40,000 senior executives from our own
extensive database.
Direct
mail
IREIS
2011 will be marketed to an extensive range of
named contacts across our massive vertical market
databases and specific, focused external lists.
E-marketing
The
target market is kept up to date with event developments
through our email broadcast campaign. Sponsors
and exhibitors are encouraged to contribute and
be part of this valuable medium.
Public
relations
A
series of PR activities before, during and after
the event, to alert regional and international
press agencies about the event.
Outdoor Advertisements
Hoadings,Billboards,Megacoms,Mupis,Lamp
post light boxes.
